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BUSINESS CLASSES OFFERED. Check out the Small Business Development, Community Capital Development website for a wide
array of classes. http://www.seattleccd.com/classes/Seattleclasses.htm, call: (206) 325-9458, extension 100, e-mail:
classes.wbc@seattleccd.com . For information, contact: Carole Butkus, Director, Women's Business Center, (206) 325-9458,
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BUSINESS TIPS FROM ABOUT.COM
Visit Related About GuideSites: Business / Travel, http://businesstravel.about.com. Electronic Commerce, http://ecommerce.about.com.
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Small Business, http://sbinformation.about.com. Small Business Canada, http://sbinfocanada.about.com. Telecommuting, http://telecommuting.about.com.
THE FUNDAMENTALS OF E-MYTH MARKETING FROM BEST-SELLING BUSINESS AUTHOR, MICHAEL GERBER, and his business development
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the path to success! This affordable distance learning program teaches core Marketing concepts to help you discover: Who
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COMMUNITY
BUILDING:
THE SMART MONEY IS ON SMART GROWTH Business and government leaders grow especially eager to restrain spending
and stimulate growth in times of tight budgets and persistent economic uncertainty. In this paper, Mark Muro and Robert Puentes
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also contends that suburbs also benefit from policies that bolster the health of central cities. In sum, the best academic
literature suggests that smart growth is especially smart in times of fiscal conservatism. Visit the Center on Urban and Metropolitan
Policy website at: www.brookings.edu/urban. Center on Urban and Metropolitan Policy, The Brookings Institution, 1775 Massachusetts
Avenue, NW, Washington, DC 20036 (202) 797-6139. http://www.brookings.edu/urban.
EDITORS AT THE DOWNTOWN RESEARCH
DEVELOPMENT CENTER LAUNCH NEW E-NEWSLETTER. Twice each month, this free publication will provide: * Brief summaries of key
articles from the current issues of the industry newsletters, "Downtown Idea Exchange" and "Downtown Promotion
Reporter." * Survey results and analysis. "Downtown Digest" readers are invited to participate in monthly polls
on key downtown revitalization issues such as business recruitment and retention, homelessness, business improvement district
operations and more. New questions and the results of previous polls will be presented in alternate issues. To learn more
about "Downtown Digest" and to sign up, go online to http://www.DowntownDevelopment.com/enewsletter.php. CONTACT:
Adam Reis (212) 228-0246 x105, mailto:areis@downtowndevelopment.com
BRINGING THE SPIRIT OF INNOVATION TO YOUR
BUSINESS. Gain clarity of vision for your business and your life. Discover how to turn your vision into business success.
Eliminate the barriers standing between you and your customers. Don't miss out on a rare opportunity to experience, Michael
Gerber, live! Attendees will receive a free copy of his best-selling book, The E-Myth Revisited! Join Michael Gerber, best-selling
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for this Free 60-minute online seminar! Learn more about E-Myth. Call 800.221.0266 or 707.569.5757. Event Code: 030304ES.
HOW TO GENERATE BIG IDEAS. Flashback: Idea Summit | by Anna Muoio. Rolf Smith has spent a career thinking about how
people think. Now, he is helping people at some of the world's most powerful organizations to generate big ideas -- and
to rethink their whole approach to creativity. http://trax.fastcompany.com/k/w/mailman/fasttake/20031203/smith Copyright 2003
Gruner + Jahr USA Publishing. All rights reserved.
www.e-myth.com
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Marketing Resources
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Market Research
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http://www.mindbranch.com/
Market research at your service.
MindBranch provides a single objective source for market research across multiple industries and publishers. Use MindBranch.com
to search and buy research publications.
http://www.census.gov/
http://www.centerformediaresearch.com.
Sample article. Newspaper and Broadcast Advertising Up, Magazines Down for the Count. A release from the Dow Jones Newswires
by Brian Steinberg reports that U.S advertising in 2002 is expected to accelerate during the second half of the year, but
will still fall short of the peak levels during the halcyon days of dot-com boom in 2000, according to a new study from Standard
Poor's.
http://www.wa.gov/ofc
Office of the Forecast Council's web page features such reports as The September 2002 preliminary economic forecast.
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Marketing Tips & Ideas
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http://www.marketingprofs.com/
Excellent website with numerous tools, tips, articles on marketing subjects.
http://www.entrepreneur.com/
http://www.businessmarketing.com/
Has a great resource guide on its website.
http://whatUseek.com
Proactive marketing information. Sample article. Customer Complaints Can Make You Money. Those of us selling goods over
the internet will know that some customers are more difficult than others. At some stage somebody is going to want a refund.
http://www.usps.com/
Order their guide, Simple Formulas
Idea Cafe news@ideacafe.com
http://www.fastcompany.com
http://list.infousa.com
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Excellent books to read
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Bibliography
The following resources are ones I’ve used throughout my life. I’ve often found it helpful to look
at the bibliographies and indexes in the back of the books I read for more resources.
Toastmasters International, Inc.
PO Box 9052
Mission Veijo, CA 92690
(714) 858-8255
Fax: (714) 858-1207
Anderson, Greg. The Cancer Conqueror. MO: Universal Press Syndicate Company. 1990.
Baggett, Byrd. Satisfaction Guaranteed. TN: Rutledge Hill Press. 1994.
Beattie, Melody. The Lessons of Love. CA: HarperSan Francisco. 1994.
Benton, D.A. Lions Don’t Need to Roar. New York: Warner Books. 1992.
Brown, Rita Mae. Starting From Scratch. New York: Bantam. 1988.
Cameron, Julie with Mark Bryan. The Artist’s Way. New York: G.P. Putnam’s Sons. 1992. Excellent guided
twelve week program for discovering or rediscovering your artist, your inner creativity.
Carlson, Richard and Benjamin Shield. Handbook for the Soul. New York: Little Brown & Company. 1995.
Chopra, Deepak M.D., Creating Affluence. CA: New World Library. 1993.
Clark, Major Arthur L. U.S.M.C.R. Warrior’s Wisdom. New York: Berkeley Publishing Group. 1997.
Cook, Marshall. Freeing Your Creativity. OH: F&W Publications. 1992.
Corcodilos, Nick A. Ask the Headhunter. New York: Penguin Putnam Inc. 1997.
Cousins, Norman. Anatomy of an Illness. W.W. Norton & Company. 1979.
Covey, Stephen. The 7 Habits of Highly Effective People. New York: Simon & Schuster. 1989.
Dawson, Roger. You Can Get Anything You Want But You Have to Do More Than Ask. New York: Simon Schuster. 1985.
de Saint-Exupery, Antoine. The Little Prince. Florida: Harcourt Brace & Company. 1943.
Dominguez, Joe and Vicki Robin. Your Money or Your Life. New York: Viking Penguin. 1992
Gawain, Shakti. Creative Visualization. CA: New World Library. 1995.
Gawain, Shakti. The Creative Visualization Workbook. CA: New World Library. 1995.
Gelb, Michael J., How to Think Like Leonardo da Vinci. New York: Delacorte Press. 1998.
Goodall, Jane. Reason for Hope. New York: Warner Books. 1999.
Harmon, Renee. How to Audition for Movies and TV. New York: Walker & Company. 1992.
Heckler, Richard Strozzi. In Search of the Warrior Spirit. CA: North Atlantic Books, 1990, 1992.
Hunt, Gordon. How to Audition. New York: Harper Collins Publishers, Inc. 1977. The quintessential advice on auditioning
for TV, movies, commercials, plays, musicals from a renowned LA casting director.
Kao, John. Jamming. New York: HarperCollins Publishers, Inc. 1996.
Kawasaki, Guy. Selling the Dream. New York: HarperCollins. 1991.
LeShan, Lawrence. You Can Fight For Your Life. New York: M. Evans and Company. 1980.
Miller, James. B. The Corporate Coach. New York: HarperCollins. 1993.
Morris, Eric. Being & Doing. CA: Ermor Enterprises. 1981. Great book that discussed the body as an instrument, related
to acting, but can be used in the business world as well.
Ogilvy, David. Ogilvy on Advertising. New York: Vintage Books. 1983
Persons, Hal, with Lianne Mercer. The How-to of Great Speaking. TX: Black & Taylor. 1992.
Popcorn, Faith. The Popcorn Report. New York: Bantam Doubleday Dell. 1991.
Robbins, Anthony. Unlimited Power. New York: Fawcett Columbine. 1986.
Schultz, Howard. One Cup At a Time.
Schwartz, David J. Ph.D. The Magic of Thinking Big. New York: Prentice-Hall. 1965.
Sher, Barbara. Wishcraft. New York: The Viking Press. 1979.
Siegel, Bernie S. M.D. How to Live Between Office Visits. New York: Harper & Row, Publishers, Inc. 1993. A great book
about healing. Excellent for illustrating the power of your mind.
Siegel, Bernie S. M.D. Love, Medicine & Miracles. New York: Harper & Row, Publishers, Inc. 1986. A great book
about healing. Excellent for illustrating the power of your mind.
Siegel, Bernie S. M.D. Peace, Love, & Healing. New York: Harper & Row, Publishers, Inc. 1989. A great book about
healing. Excellent for illustrating the power of your mind.
Simmons, Sylvia. How to be the Life of the Podium. New York: AMACOM. 1991.
Slutsky, Jeff. How to Get Clients. New York: Warner Books. 1992.
Wunderman, Lester. Being Direct. New York: Random House. 1996.
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More to come
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